- Formula
- Sum of transaction value processed in period
- Unit
- $
- Models
- Marketplace, Fintech
No public benchmark exists for this metric yet. This is where Omega Point's proprietary data will fill in.
What it is
Gross Merchandise Value (GMV), Total Payment Volume (TPV), and Gross Bookings all refer to the same construct: the total face value of transactions flowing through a platform in a period. For marketplaces this is the full value of goods or services sold (not the platform's take); for fintech or payments it is the total dollar volume processed.
How to calculate it
Sum the face value of every completed transaction in the period — orders, bookings, or payments — before subtracting the platform's fee or take rate. Cancelled or refunded transactions are typically netted out; treatment of pending or disputed transactions should be disclosed consistently period-over-period.
Why it matters
GMV/TPV is the top-of-house volume figure for marketplace and fintech businesses. It is the denominator for take rate (revenue ÷ GMV), which is the core monetization efficiency metric. It also sets the ceiling for how much revenue the business can ever extract from its transaction flow, and it signals liquidity — a marketplace with high GMV but stagnant transaction count may be concentrating risk in a few large buyers or sellers.
How to read it
There is no public benchmark for GMV or TPV in absolute terms; this is a scale metric, not a health metric. A $10M GMV marketplace is not weaker than a $100M one — they occupy different stages and verticals. The relevant signals are growth rate (QoQ or YoY GMV change), take rate trend over time, and GMV per active buyer or seller as a density measure. Compare your GMV trajectory against your own plan and cohort. Omega Point does not emit an estimate band for this metric because the range varies by several orders of magnitude across verticals and stages with no defensible anchor.